It is designed to look like something you'd actually want in your house. As this device can be directly plugged into wall sockets, it does not occupy floor space.
It can be rotated by 90 degrees to access other plugs and switches next to it. It has multicolor LEDs and only three status indications. Green is for ON, Green blink for Connection and Red is for Fault. The form is simple and the white color makes the product inviting and friendly to suit the home environment.
Scope: Product Strategy and Industrial Design